Top Tools To Track Your Brand’s Online Reputation
Online reputation of a company matters a lot in today’s online world. Companies are investing a lot of money to keep their brand’s image clean and positive. Reputation on internet directly affects a company’s revenues because now customers only buy those things that have good critics on internet. So, keeping it up is a necessity today.
After investing money in a reputation management company in NYC or any city to build a good image for your brand, you must keep an eye on the online image of your company. To keep this track, there are many tools such as:
Google Alerts – Google alerts are one of the most basic tools of online reputation management. It is a service offered by Google that emails you every time when it finds new results that comes up on your query. It helps you in tracking by setting up alert for any search term related to your brand. Whenever new pages or posts appear that contains your keywords, it will send you and alert email directly in your in-box.
Rankur – Rankur helps you in monitoring your presence in social media, blogs, online reviews, forums, etc. It offers demographic information by which you can see the results of your marketing on your audience. It also helps you in monitoring online reviews about your brand and analysis of your audience’s behaviour. They offer 14 days free trial for all their plans that are business, agency, and white label plan.
Trackur – Trackur offer their services for individuals as well as for companies. This tool works with the keywords and provides results to you in a dashboard. It gives instant notifications whenever your brand is mentioned. They offer executive insights, which include trends. If offers 10 days free trial and three other packages.
Social Mention – This tool can help you in tracking every mention of your company’s name. You can also analyze that the mention of your brand was positive or negative. A platform can monitor more than 100 social media networks such as Facebook, Twitter, YouTube, Digg, Google, and FriendFeed etc.
Radian6 – Radian6 is a tool where you can set up some keywords related to your company or name. It can track those keywords on various sites. It analyzes the conversations about you and gives you the report of it. It is a paid tool with packages like basic, professional, corporate and enterprise.
Brands Eye – Brands Eye can help you in tracking mention about you online and analyzes the data. It also provides the reports that show results of your marketing campaign.
After investing money in a reputation management company in NYC or any city to build a good image for your brand, you must keep an eye on the online image of your company. To keep this track, there are many tools such as:
Google Alerts – Google alerts are one of the most basic tools of online reputation management. It is a service offered by Google that emails you every time when it finds new results that comes up on your query. It helps you in tracking by setting up alert for any search term related to your brand. Whenever new pages or posts appear that contains your keywords, it will send you and alert email directly in your in-box.
Rankur – Rankur helps you in monitoring your presence in social media, blogs, online reviews, forums, etc. It offers demographic information by which you can see the results of your marketing on your audience. It also helps you in monitoring online reviews about your brand and analysis of your audience’s behaviour. They offer 14 days free trial for all their plans that are business, agency, and white label plan.
Trackur – Trackur offer their services for individuals as well as for companies. This tool works with the keywords and provides results to you in a dashboard. It gives instant notifications whenever your brand is mentioned. They offer executive insights, which include trends. If offers 10 days free trial and three other packages.
Social Mention – This tool can help you in tracking every mention of your company’s name. You can also analyze that the mention of your brand was positive or negative. A platform can monitor more than 100 social media networks such as Facebook, Twitter, YouTube, Digg, Google, and FriendFeed etc.
Radian6 – Radian6 is a tool where you can set up some keywords related to your company or name. It can track those keywords on various sites. It analyzes the conversations about you and gives you the report of it. It is a paid tool with packages like basic, professional, corporate and enterprise.
Brands Eye – Brands Eye can help you in tracking mention about you online and analyzes the data. It also provides the reports that show results of your marketing campaign.
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