Which Are the Aspects That Can Harm your Online Reputation?


Online reputation is a like a beautiful flower that can make your presence known in world. But, it is also very fragile, which can be tainted by various aspects. Here are some of the aspects that can harm your online reputation –
Incorrect information – Information regarding your business plays an essential role in forming an image about you in clients’ mind. Old, improper, negative or incorrect content can lead to misconception or confusion among customers. Incorrect information about your company on blogs, social media etc., can be very harmful. Whenever a potential client searches for your company’s name on Google, this negative content and links can ruin your first impression. It can damage your online reputation greatly.

Online rumors – It is another damaging factor for your online image. Rumors especially on social media can easily go viral. It can create misconception about your brand, which can damage your customer base and severely affect your sales. In addition, recovering from these rumors can take ages. But, the worst part is that damage is already done.
Resentful ex-employees – Ex-employees can be resentful. They might try to get back at you by ruining your brand’s online reputation. A simple tweet, Facebook post, or a blog can become viral and damage your good image earned by years of work.
Unhappy customers – Customers are everything for businesses. Clients are the source of money, sales, reputation and more patrons. They have the power to help a business take off towards success. But, what if one of them uses this power to ruin your business? One single unhappy customer has the ability to damage your brand’s image on internet.
Negative feedbacks on popular websites, blogs explaining bad experience with your products or services etc., are some examples, how one customer can cause your business severe damage. No other clients like to choose companies with bad feedbacks.
Jealous competitors – Many times jealous competitors become the reason of your damaged online reputation. Competitors can try to taint your image on internet by posting anonymous feedbacks on different websites or starting a hateful blog against your company.
To overcome above mentioned dangers to your image on internet, hire an IT company that offers professional online reputation management services NYC or your city. You can avoid lost customer base, sales, revenue and status in market by hiring ORM professionals. These experts can manage your brand’s image on your behalf by using their knowledge, skills, experience and essential tools.

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